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Movies and TV

What is the Animatrix?

What is the Animatrix?

On February 4th, the world will find out…what a cool concept, the original Matrix used some pretty cool marketing to get the word out, but this time the Matrix is a phenomenon, so they’re releasing a bunch of Animated shorts on the web to hype The Matrix Reloaded (coming out in May) and The Matrix Revolutions (in December), and then they’re going to release it on DVD in June (capitalizing on the hype). Some of these shorts look really good, like Flight of the Osirus, which will be done by Square Studios, the dudes who did Final Fantasy.

Very cool indeed.

By Brian Garside

Brian is a digital experience expert, and part time internet superhero. He focuses on digital first design, digital strategies, content management, website usability, and user experience. He was part of the team behind BalanceDo, the co-founder of All New Comics, and the chief strategist at NorthIQ.